Is Drake following in Kanye West’s footsteps by releasing a number of tracks off his upcoming Take Care album before it hits stores?
In the last four months since chatter about his forthcoming Take Care album began to heavily circulate on the net, Drake has released a handful of tracks potentially set to appear on the highly-anticipated set.
In May he dropped “Dreams Money Can Buy,” and a month later, “Marvin’s Room” premiered on his Octobers Very Own site, the same day the album’s October 24 release date was announced; a video for the latter was shot and released shortly after. Drake then followed with “Headlines,” the first official single off the set, in July.
After taking a short hiatus in August, Aubrey leaked two more tracks via his blog just this past weekend, one titled ”Free Spirit” featuring Rick Ross and another named “Club Paradise.”
Now, Drizzy is by no means a wannabe or a copy-cat, but his recent flood of viral releases has left XXL wondering if the Toronto boy is possibly taking a page from Kanye West’s book by releasing a significant number of tracks off the upcoming album before its release, much like ‘Ye did with My Beautiful Dark Twisted Fantasy. Is Drizzy following in Kanye’s footsteps? And, will this marketing scheme work this time around?
Although it seems as if Drake himself is the culprit behind the Noah “40″ Shebib-produced leaks, it appears Universal Motown, the label Drake is signed to, has sent cease & desist letters to all the sites that had download links to the tracks. Still, while one might not get to add the music to their collection, one still can easily get a listen—or many listens, at that—before the album is actually up for grabs.
With that in mind, XXL poses the question: is Drizzy pulling a Kanye West? And will fans buy Take Care if they can listen to most of it online, for free, before the official release?
Props To XXL Magazine
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